Small Businesses Use Creativity to Give to Charity

As it is difficult for businesses to give to charity in the current economy, small businesses and entrepreneurs are turning to more creative avenues to accomplish their charitable efforts. From working with business partners to increase their impact, to supporting employee volunteer efforts, small business owners are changing the way in which they donate to charity.

Tight Cash Flows Provide New Opportunities to Give

Employers such as Gumas Advertising, Gentle Giant, Amnet and Idea Marketing may be feeling the strain of the economic climate, but these companies are still working to help take care of their communities and philanthropic causes. Rather than step away from charitable giving, they are using other avenues to help meet the needs of charitable resources. Some of these ideas not only benefit the way in which the employer can give to charity, but they benefit the charity as well.

For instance, Amnet used a charity golf sponsorship to continue support of the local Humane Society, while providing entertainment for its clients.

As another example, Idea Marketing not only provided the creative material for a campaign by Mi Casa Resource Center in Denver, it also used its business clout to negotiate a print and bulk mail discount for Mi Casa.

Gentle Giant, a moving company, used business downtime as a result of the economy to provide logistical services to Partners in Health, an organization that provides medical services to the poor. While providing those services, Gentle Giant was able to strike business relationships with those donating the medical supplies.

Helping People Affect Positive Change in the Lives of Others

Rather than stop charitable giving during tough economic times, these entrepreneurs seek creative ways to accomplish their cause. We at Microgiving.com greatly admire their spirit of genuine kindness and persistance, and in turn, we also seek to work with individuals across communities to creatively meet the needs of the less fortunate.  If you would like to donate online and give to charity, or can personally benefit from charitable assistance, please visit our website.

Tags: charitable giving, Donate Online, Fundraising, give to charity, giving online, MicroGiving